Change is here! The long-awaited JOBS Act Rules become effective September 23, 2013, dramatically expanding the marketing flexibility for managers of private funds. This newfound free speech provides important messaging and branding opportunities. Traditional one-on-one capital raising (a/k/a “hand-to-hand-combat”) meets modern marketing activities and communication platforms. How can you integrate public relations to leverage your
... Read more »Posts Tagged: Holly Singer
Navigating the post-JOBS Act sea change Jul18
The long-awaited SEC ruling as of July 10, 2013 to lift the 80+ year old ban on general solicitation and advertising of private placements ushers in a sea change of communication opportunities and challenges for hedge fund managers. As mandated by the April 2012 JOBS Act, this rule dramatically expands the marketing flexibility for managers
... Read more »Using Email Effectively to Enhance Investor Relations Jul13
Guest Post: Holly Singer, President of HS Marketing, a firm dedicated to helping firms in the alternative investment community achieve lasting impressions, contributes with to The Final Meeting with marketing advice for hedge fund managers and service providers. Personal relationships with eye-to-eye contact may be considered so important to building trust that our clients often
... Read more »Keeping Your Website Secure and Your (Investors’) Data Safe May18
Guest Post: Holly Singer, President of HS Marketing, a firm dedicated to helping firms in the alternative investment community achieve lasting impressions, contributes with to The Final Meeting with marketing advice for hedge fund managers and service providers. Prompted by questions from some of our hedge fund manager clients regarding the recent headlines about data
... Read more »Your Story: Pitch by Examples Feb1
Guest Post: Holly Singer, President of HS Marketing, a firm dedicated to helping firms in the alternative investment community achieve lasting impressions, contributes with to The Final Meeting with marketing advice for hedge fund managers and service providers. Your storyline needs a pitch with real examples. Whether you are a fund manager or a service
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